NTC's dictionary of direct mail and mailing list terminology and techniques (Record no. 1077)

000 -LEADER
fixed length control field 01043nam a2200301 4500
001 - CONTROL NUMBER
control field vtls000001095
003 - CONTROL NUMBER IDENTIFIER
control field MTX
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 920827s1990 usa d 0000 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0844231886
035 ## - SYSTEM CONTROL NUMBER
System control number 0001-12560
039 #9 - LEVEL OF BIBLIOGRAPHIC CONTROL AND CODING DETAIL [OBSOLETE]
Level of rules in bibliographic description 201610051019
Level of effort used to assign nonsubject heading access points VLOAD
Level of effort used to assign subject headings 201308231127
Level of effort used to assign classification VLOAD
Level of effort used to assign subject headings 201112281039
Level of effort used to assign classification VLOAD
Level of effort used to assign subject headings 201112271119
Level of effort used to assign classification VLOAD
-- 200305310351
-- VLOAD
082 04 - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8403
Item number B667N
Prefix Call Number R.
093 ## -
600
-- 43
-- 52
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Bodian, Nat G.
9 (RLIN) 18874
245 10 - TITLE STATEMENT
Title NTC's dictionary of direct mail and mailing list terminology and techniques
Statement of responsibility, etc. / Nat G. Bodian
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. Lincolnwood, Ill. :
Name of publisher, distributor, etc. NTC,
Date of publication, distribution, etc. 1990
300 ## - PHYSICAL DESCRIPTION
Extent 320 p
303 ## - UNIT COUNT (AM) [OBSOLETE, USMARC]
Unit count 1
490 1# - SERIES STATEMENT
Series statement Marketing and sales promotion
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Mailing list services industry
General subdivision Dictionaries.
9 (RLIN) 18875
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Advertising, Direct-mail
General subdivision Dictionaries.
9 (RLIN) 18876
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Direct marketing
General subdivision Dictionaries.
9 (RLIN) 18877
740 0# - ADDED ENTRY--UNCONTROLLED RELATED/ANALYTICAL TITLE
Uncontrolled related/analytical title Direct mail and mailing list terminology and techniques
830 ## - SERIES ADDED ENTRY--UNIFORM TITLE
Uniform title Marketing and sales promotion
9 (RLIN) 18878
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type หนังสืออ้างอิง/วิทยานิพนธ์/สิ่งพิมพ์รัฐบาล
950 ## - LOCAL HOLDINGS (RLIN)
Classification number, LCAL (RLIN) 15718
Holdings
Withdrawn status Lost status Damaged status Item status Permanent Location Current Location Shelving location Date acquired Cost, normal purchase price Full call number Barcode Date last seen Copy number Price effective from Koha item type
      Not for Loan PYULIB-CL PYULIB-CL CL_Reference Book 2018-10-03 1748.00 658.8403 B667N 1000068402 2018-10-03 1 2018-10-03 หนังสืออ้างอิง/วิทยานิพนธ์/สิ่งพิมพ์รัฐบาล