A cognitive psychology of mass communication (Record no. 130709)

000 -LEADER
fixed length control field 01745nam a2200301 a 4500
001 - CONTROL NUMBER
control field vtls000146961
003 - CONTROL NUMBER IDENTIFIER
control field MTX
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 140217s2014 nyu 001 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9780415537056 (pbk.)
039 #9 - LEVEL OF BIBLIOGRAPHIC CONTROL AND CODING DETAIL [OBSOLETE]
Level of rules in bibliographic description 201611281040
Level of effort used to assign nonsubject heading access points piengpen
Level of effort used to assign subject headings 201611230935
Level of effort used to assign classification buntarika_i
Level of effort used to assign subject headings 201611210914
Level of effort used to assign classification buntarika_i
Level of effort used to assign subject headings 201610052139
Level of effort used to assign classification VLOAD
-- 201402171340
-- sirintra
082 04 - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 302.23019
Item number H315C 2014
093 ## -
dept43
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Harris, Richard Jackson
9 (RLIN) 170456
245 12 - TITLE STATEMENT
Title A cognitive psychology of mass communication
Statement of responsibility, etc. / Richard Jackson Harris and Fred W. Sanborn.
250 ## - EDITION STATEMENT
Edition statement 6th ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. New York, N.Y. ;
-- London :
Name of publisher, distributor, etc. Routledge/Taylor & Francis Group,
Date of publication, distribution, etc. 2014.
300 ## - PHYSICAL DESCRIPTION
Extent xiv, 544 p.
303 ## - UNIT COUNT (AM) [OBSOLETE, USMARC]
Unit count 1
490 1# - SERIES STATEMENT
Series statement Routledge communication series.
505 0# - FORMATTED CONTENTS NOTE
Formatted contents note Mass communication in our wired society: the changing media landscape -- Research and theory in mass communication: how are media studied scientifically? -- The psychology of media use: tapping into our deepest selves -- Media portrayals of groups: distorted social mirrors -- Advertising: baiting, catching, and reeling us in -- Sports, music, and religion: emotion to the forefront -- News: setting an agenda about the world -- Politics: using news and advertising to win elections -- Violence: watching all that Mayhem really matters -- Sex: is tuning in turning us on? sexuality through a media lens -- Socially positive media: teaching good things to children (and the rest of us) -- Responding to media: getting our two cents in.
518 ## - DATE/TIME AND PLACE OF AN EVENT NOTE
Date/time and place of an event note Y57 M08 BKE
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Mass media
General subdivision Psychological aspects
9 (RLIN) 8719
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Sanborn, Fred W.
9 (RLIN) 170457
830 ## - SERIES ADDED ENTRY--UNIFORM TITLE
Uniform title Routledge communication series.
9 (RLIN) 165102
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type หนังสือทั่วไป
950 ## - LOCAL HOLDINGS (RLIN)
Classification number, LCAL (RLIN) 1000180273
Holdings
Withdrawn status Lost status Damaged status Item status Permanent Location Current Location Shelving location Date acquired Cost, normal purchase price Full call number Barcode Date last seen Copy number Price effective from Koha item type
      Available for Loans PYULIB-CL PYULIB-CL CL_General Book 2018-10-04 1989.00 302.23019 H315C 2014 1000180273 2018-10-04 1 2018-10-04 หนังสือทั่วไป