Enhancing customer retention through e-marketing strategies : (Record no. 133523)

000 -LEADER
fixed length control field 01253nam a2200277 a 4500
001 - CONTROL NUMBER
control field vtls000149807
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 141017s2014 th da m 000 0 eng d
082 04 - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658
Item number K99E 2014
Prefix Call Number TH.
093 ## - LOCAL CALL NUMBER-DEPARTMENT CODE
Local call Number-Department Code dept58
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Kyytsonen, Tino
173505
245 10 - TITLE STATEMENT
Title Enhancing customer retention through e-marketing strategies :
Remainder of title a study of online sports service company = การรักษาลูกค้าผ่านทาง อี-ตลาด : ศึกษาธุรกิจบริการด้านการกีฬา
Statement of responsibility, etc. / Tino Kyytsonen.
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Date of publication, distribution, etc. 2014.
300 ## - PHYSICAL DESCRIPTION
Extent xi, 60 p. :
Other physical details ill., charts.
303 ## - UNIT COUNT (AM) [OBSOLETE, USMARC]
Unit count 1
502 ## - DISSERTATION NOTE
Dissertation note Independent Study (M.B.A. (International Business))--Payap University, 2014.
610 20 - SUBJECT ADDED ENTRY--CORPORATE NAME
Corporate name or jurisdiction name as entry element Payap University.
Subordinate unit Department of International Business Management
General subdivision Independent study
9 (RLIN) 173506
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Internet marketing
General subdivision Case studies
9 (RLIN) 8064
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Customer loyalty
General subdivision Case studies
9 (RLIN) 173507
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Customer relations
General subdivision Case studies
9 (RLIN) 6594
710 2# - ADDED ENTRY--CORPORATE NAME
Corporate name or jurisdiction name as entry element Payap University.
Subordinate unit Department of International Business Management
9 (RLIN) 194926
850 ## - HOLDING INSTITUTION
Holding institution PYU
851 ## - LOCATION [OBSOLETE]
Name (custodian or owner) PYUISEN
856 #7 - ELECTRONIC LOCATION AND ACCESS
Uniform Resource Identifier /cgi-bin/getdoc?digital/is/149807.pdf
Access method http
Name of location of host ABSTRACT
942 ## - ADDED ENTRY ELEMENTS (KOHA)
MATRIX item type หนังสืออ้างอิง/วิทยานิพนธ์/สิ่งพิมพ์รัฐบาล
Source of classification or shelving scheme
950 ## - LOCAL HOLDINGS (RLIN)
Classification number, LCAL (RLIN) 1050034693
Holdings
Withdrawn status Lost status Damaged status Item status Permanent Location Current Location Shelving location Date acquired Cost, normal purchase price Full call number Barcode Date last seen Copy number Price effective from Koha item type
      Not for Loan PYULIB-CL PYULIB-CL CL_Thesis 2018-10-04 1.00 658 K99E 2014 1050034693 2018-10-04 1 2018-10-04 หนังสืออ้างอิง/วิทยานิพนธ์/สิ่งพิมพ์รัฐบาล