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Marketing for hospitality and tourism / Philip R. Kotler, John T. Bowen and James Makens.

By: Kotler, Philip R
Contributor(s): Bowen, John T. | Makens, James C.
Call number: 647.940688 K87M 2014 Material type: materialTypeLabelBookPublisher: Harlow, England : Pearson Education, c2014. Edition: 6th ed.,International ed.Description: ii, 629 p. : ill., charts.ISBN: 9781292020037 (pbk.).Subject(s): Hospitality industry -- Marketing | Tourism -- Marketing
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หนังสือทั่วไป CL_General Book 647.940688 K87M 2014 (Browse shelf) Available 1 1000178940

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