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Essentials of services marketing / Jochen Wirtz, Patricia Chew, Christopher Lovelock.

By: Wirtz, Jochen
Contributor(s): Chew, Patricia | Lovelock, Christopher H.
Call number: 658.8 W799E 2012 Material type: materialTypeLabelBookPublisher: Singapore : Pearson Education South Asia , 2012, c2013. Edition: 2nd ed.Description: 679 p. : ill., charts.ISBN: 9789810686185 (pbk.).Subject(s): Service industries -- Marketing
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Item type Location Call number Status Date due Copy No. Barcode
หนังสือทั่วไป CL_General Book 658.8 W799E 2012 (Browse shelf) Available 1 1000179514

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