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Contemporary brand management / Johny K. Johansson, Kurt A. Carlson.

By: Johansson, Johny K
Contributor(s): Carlson, Kurt A.
Call number: 658.827 J65C Material type: materialTypeLabelBookPublisher: Thousand Oaks, Calif. : Sage, c2015. Description: xi, 258 p. : ill., charts.ISBN: 9781452242873 (pbk.).Subject(s): Branding (Marketing) -- Management | Strategic planning
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หนังสือทั่วไป CL_General Book 658.827 J65C (Browse shelf) Available 1 1000182693

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