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Cases in marketing of services : an international collection / Arthur Meidan, Luiz Moutinho

By: Meidan, Arthur
Contributor(s): Moutinho, Luiz.
Call number: 658.8 M934C Material type: materialTypeLabelBookPublisher: Wokingham, England : Addison-Wesley, 1993 Description: xiv, 304 p.ISBN: 0201565056.Subject(s): Service industries -- Marketing | Tourist trade -- Marketing | Marketing -- Case studies
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Item type Location Call number Status Date due Copy No. Barcode
หนังสือทั่วไป CL_General Book 658.8 M934C (Browse shelf) Available 1 1000059823

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