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Visual persuasion : the role of images in advertising / Paul Messaris

By: Messaris, Paul
Call number: 659.1042 M583V Material type: materialTypeLabelBookPublisher: Thousand Oaks, Calif. : SAGE, c1997 Description: xxii, 296 p. : ill.ISBN: 0803972466.Subject(s): Advertising -- Psychological aspects | Visual communication | Commercial art
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หนังสือทั่วไป CL_General Book 659.1042 M583V (Browse shelf) Available 1 1000101916

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