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New products management / C. Merle Crawford, C. Anthony Di Benedetto

By: Crawford, Charles Merle
Contributor(s): Di Benedetto, C. Anthony.
Call number: 658.575 C899N 2000 Material type: materialTypeLabelBookSeries: The Irwin/McGraw-Hill series in marketing Publisher: Boston : McGraw-Hill, c2000 Edition: 6th ed., International ed.Description: xxv, 534 p. : charts.ISBN: 0070275521.Subject(s): New products -- Management
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658.57 T565K The key to profit : 658.575 C541H Hidden in plain sight : 658.575 C778W 1993 Winning at new products : 658.575 C899N 2000 New products management 658.575 C899N 2008 New products management 658.575 C899N 2011 New products management 658.575 D659M Managing the new product development process :

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