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Market-driven management : strategic and operational marketing / Jean-Jacques Lambin

By: Lambin, Jean-Jacques
Call number: 658.80094 L224M Material type: materialTypeLabelBookPublisher: Houndmills : Macmillan Press, 2000 Description: xxvii, 737 p.ISBN: 0333793188.Subject(s): Marketing -- Europe | Marketing -- Europe -- Management
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หนังสือทั่วไป CL_General Book 658.80094 L224M (Browse shelf) Available 1 1000114109

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