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1. Marketing research / Alvin C. Burns, Ronald F. Bush

by Burns, Alvin C | Bush, Ronald F.

Call number: 658.83 B967M 1998 Material type: book BookEdition: 2nd ed.Publisher: Upper Saddle River, N.J. : Prentice-Hall, c1998Description: xxi, 637, 12, 1, 11 p. : ill.Availability: Items available for loan: PYULIB-CL [Call number: 658.83 B967M 1998] (2).

2. Designing and managing the supply chain : concepts, strategies, and case studies / David Simchi-Levi, Philip Kaminsky, Edith Simchi-Levi

by Simchi-Levi, David | Kaminsky, Philip | Simchi-Levi, Edith.

Call number: 658.5 S588D Material type: book BookEdition: International ed.Publisher: Boston : McGraw-Hill, c2000Description: xxii, 321 p.Availability: Items available for loan: PYULIB-CL [Call number: 658.5 S588D] (2).

3. The Internet marketing plan : the complete guide to instant web presence / Kim M. Bayne

by Bayne, Kim M.

Call number: 658.800285 B361I 2000 Material type: book BookEdition: 2nd ed.Publisher: New York : John Wiley & Sons, c2000Description: xix, 411 p. : ill.Availability: Items available for loan: PYULIB-CL [Call number: 658.800285 B361I 2000] (2).

4. The top 200 Web sites on E-Commerce / Alan Cawson

by Cawson, Alan.

Call number: 025.04 C383T Material type: book BookPublisher: London : Kogan Page, 2000Description: ix, 132 p. : ill.Availability: Items available for loan: PYULIB-CL [Call number: 025.04 C383T] (2).

5. Web design index / compiled by Gunter Beer

by Beer, Gunter.

Call number: 004.678 W364 (R.) Material type: book BookPublisher: Amsterdam, Natherland : The Pepin Press/Agile Rabbit Editions, c2001Description: 344 p. : ill.Availability: Items available for loan: PYULIB-CL [Call number: 004.678 W364] (1). Items available for reference: [Call number: 004.678 W364] (1).

6. Marketing management : a strategic decision-making approach / Harper W. Boyd, Jr. ... [et al.]

by Boyd, Harper W.

Call number: 658.8 M345 2002 Material type: book BookEdition: 4th ed., International ed.Publisher: Boston : MaGraw-Hill/Irwin, c2002Description: xxi, 594 p. : charts.Availability: Items available for loan: PYULIB-CL [Call number: 658.8 M345 2002] (2).

7. Marketing research : an applied orientation / Naresh K. Malhotra

by Malhotra, Naresh K.

Call number: 658.83 M249M 1999 Material type: book BookEdition: 3rd ed., International ed.Publisher: Upper Saddle River, N.J. : Prentice-Hall International, c1999Description: xxxv, 763, 12, 34, 15 p. : ill., charts.Availability: Items available for loan: PYULIB-CL [Call number: 658.83 M249M 1999] (2).

8. Introduction to information technology / Efraim Turban, R. Kelly Rainer, Jr., Richard E. Potter

by Turban, Efraim | Rainer, Rex Kelly | Potter, Richard E.

Call number: 658.05 T931I 2003 Material type: book BookEdition: 2nd ed.Publisher: New York : John Wiley & Sons, c2003Description: xv, 526, [47] p. : ill., charts.Availability: Items available for loan: PYULIB-CL [Call number: 658.05 T931I 2003] (2).

9. The customer service workbook / Neville Lake & Kristin Hickey

by Lake, Neville | Hickey, Kristin.

Call number: 658.812 L192C Material type: book BookPublisher: London, U.K. : Kogan Page, 2002Description: x, 223 p.Availability: Items available for loan: PYULIB-CL [Call number: 658.812 L192C] (2).

10. Marketing research essentials / Carl McDaniel, Jr., Roger Gates

by McDaniel, Carl D | Gates, Roger.

Call number: 658.83 M134M 2004 Material type: book BookEdition: 4th ed.Publisher: Hoboken, N. J. : John Wiley & Sons, c2004Description: xxv, 420, 14, 8, 11 p. : ill.Availability: Items available for loan: PYULIB-CL [Call number: 658.83 M134M 2004] (2).

11. Consumer behavior : building marketing strategy / Del I. Hawkins, Roger J. Best, Kenneth A. Coney

by Hawkins, Del I | Best, Roger J | Coney, Kenneth A.

Call number: 658.8342 H393C 2004 Material type: book BookEdition: 9th ed., International ed.Publisher: Boston : McGraw-Hill/Irwin, c2004Description: xxvi, 790 p. : ill., charts.Availability: Items available for loan: PYULIB-CL [Call number: 658.8342 H393C 2004] (2).

12. Marketing research / Bryan A. Lukas ... [et al.]

by Lukas, Bryan A.

Call number: 658.83 M345 Material type: book BookPublisher: Boston : McGraw-Hill, c2004Description: xxiv, 675 p.Availability: Items available for loan: PYULIB-CL [Call number: 658.83 M345] (2).

13. Marketing research : an applied orientation / Naresh K. Malhotra

by Malhotra, Naresh K.

Call number: 658.83 M249M 2004 Material type: book BookEdition: 4th ed., International ed.Publisher: Upper Saddle River, N.J. : Pearson Education Prentice-Hall , c2004Description: xxix, 713, 12, 34, 21, 2 p. : ill.Availability: Items available for loan: PYULIB-CL [Call number: 658.83 M249M 2004] (2).

14. Measuring market risk / Kevin Dowd

by Dowd, Kevin.

Call number: 332.632042 D745M 2005 Material type: book BookEdition: 2nd ed.Publisher: Chichester, West Sussex : John Wiley & Sons, c2005Description: xviii, 390 p.Availability: Items available for loan: PYULIB-CL [Call number: 332.632042 D745M 2005] (2).

15. Global business today / Charles W. L. Hill

by Hill, Charles W.L.

Call number: 658.049 H645G 2006 Material type: book BookEdition: 4th ed., International ed.Publisher: Boston : McGraw-Hill/Irwin, c2006Description: xvii, 611 p. : ill., maps, charts.Availability: Items available for loan: PYULIB-CL [Call number: 658.049 H645G 2006] (2).

16. Relationship selling and sales management / Mark W. Johnston, Greg W. Marshall

by Johnston, Mark W | Marshall, Greg W.

Call number: 658.85 J73R 2005 Material type: book BookEdition: Internarional ed.Publisher: New York, N.Y. : McGraw-Hill/Irwin, c2005Description: xxiv, 451 p. : charts.Availability: Items available for loan: PYULIB-CL [Call number: 658.85 J73R 2005] (2).

17. Business logistics/supply chain management : planning, organizing, and controlling the supply chain / Ronald H. Ballou

by Ballou, Ronald H.

Call number: 658.78 B193B 2004 Material type: book BookEdition: 5th ed., international ed.Publisher: Upper Saddle River, N. J. : Pearson/Printice-Hall, c2004Description: xxii, 789 p. : charts.Availability: Items available for loan: PYULIB-CL [Call number: 658.78 B193B 2004] (2).

18. Selling : building partnerships / Barton A. Weitz, Stephen B. Castleberry, John F. Tanner, Jr.

by Weitz, Barton A | Castleberry, Stephen Bryon | Tanner, John F.

Call number: 658.85 W436S 2007 Material type: book BookEdition: 6th ed., International ed.Publisher: New York, N.Y. : McGraw-Hill/Irwin, c2007Description: xxi, 481, 10, 13, 9 p. : ill., charts.Availability: Items available for loan: PYULIB-CL [Call number: 658.85 W436S 2007] (2).

19. Consumer behavior : building marketing strategy / Del I. Hawkins, David L. Mothersbaugh, Roger J. Best

by Hawkins, Del I | Best, Roger J | Mothersbaugh, David L.

Call number: 658.8342 H393C 2007 Material type: book BookEdition: 10th ed., International ed.Publisher: New York, N.Y. : McGraw-Hill/Irwin, c2007Description: xxiv, 790 p. : ill., charts.Availability: Items available for loan: PYULIB-CL [Call number: 658.8342 H393C 2007] (2).

20. Strategic marketing planning / Peter Reed

by Reed, Peter W.

Call number: 658.802 R325S 2006 Material type: book BookEdition: 2nd ed.Publisher: South Melbourne, Vic. : Thomson/Nelson, 2006Description: xi, 316 p. : charts.Availability: Items available for loan: PYULIB-CL [Call number: 658.802 R325S 2006] (2).