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1. NTC's dictionary of direct mail and mailing list terminology and techniques / Nat G. Bodian

by Bodian, Nat G.

Call number: 658.8403 B667N (R.) Material type: book BookPublisher: Lincolnwood, Ill. : NTC, 1990 Description: 320 p.Availability: Items available for reference: [Call number: 658.8403 B667N] (1).

2. How to write sales letters that sell / Drayton Bird

by Bird, Drayton.

Call number: 659.133 B618H Material type: book BookPublisher: London : Kogan Page, 1997, c1994 Description: 312 p.Availability: Items available for loan: PYULIB-CL [Call number: 659.133 B618H] (2).