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1. Services marketing / Christopher H. Lovelock

by Lovelock, Christopher H.

Call number: 658.8 L911S 1991 Material type: book BookEdition: 2nd edPublisher: Englewood Cliffs, N.J. : Prentice-Hall, 1991 Description: xvi, 526 p.Availability: Items available for loan: PYULIB-CL [Call number: 658.8 L911S 1991] (1).

2. Services marketing / Christopher H. Lovelock.

by Lovelock, Christopher H.

Call number: 658.8 L911S 1996 Material type: book BookEdition: 3rd ed.Publisher: Englewood Cliffs, N.J. : Prentice Hall, c1996. Description: xii, 660 p.Availability: Items available for loan: PYULIB-CL [Call number: 658.8 L911S 1996] (1).