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1. E-service : 24 ways to keep your customers-when the competition is just a click away / Ron Zemke, Tom Connellan

by Zemke, Ron | Connellan, Tom.

Call number: 658.812 Z53E Material type: book BookPublisher: New York : Amacom, c2001 Description: viii, 341 p.Availability: Items available for loan: PYULIB-CL [Call number: 658.812 Z53E] (1).

2. The eternal e-customer : how emotionally intelligent interfaces can create long-lasting customer relationships / Bryan P. Bergeron

by Bergeron, Bryan P.

Call number: 658.812 B496E Material type: book BookPublisher: New York : McGraw-Hill, c2000 Description: xxvi, 261 p.Availability: Items available for loan: PYULIB-CL [Call number: 658.812 B496E] (1).

3. The ultimate CRM handbook : strategies and concepts for buliding enduring customer loyalty and profitability / John G. Freeland, editor

by Freeland, John.

Call number: 658.812 U47 Material type: book BookPublisher: New York : McGraw-Hill, c2003 Description: viii, 353 p.Availability: Items available for loan: PYULIB-CL [Call number: 658.812 U47] (1).

4. Harvard business review on increasing customer loyalty

Call number: 658.8343 H339 Material type: book BookPublisher: Boston, Mass. : Harvard Business Review Press, c2011 Description: 221 p. : charts.Availability: Items available for loan: PYULIB-CL [Call number: 658.8343 H339] (1).

5. Brand advocates : turning enthusiastic customers into a powerful marketing force / Rob Fuggetta

by Fuggetta, Rob.

Call number: 658.82 F958B Material type: book BookPublisher: Hoboken, N.J. : John Wiley & Sons, c2012 Description: xx, 283 p. : ill.Availability: Items available for loan: PYULIB-CL [Call number: 658.82 F958B] (1).

6. Enhancing customer retention through e-marketing strategies : a study of online sports service company = การรักษาลูกค้าผ่านทาง อี-ตลาด : ศึกษาธุรกิจบริการด้านการกีฬา / Tino Kyytsonen.

by Kyytsonen, Tino | Payap University. Department of International Business Management.

Call number: 658 K99E 2014 (TH.) Material type: book BookPublisher: 2014. Dissertation note: Independent Study (M.B.A. (International Business))--Payap University, 2014. Description: xi, 60 p. : ill., charts.Online access: ABSTRACT Availability: Items available for reference: [Call number: 658 K99E 2014] (1).