Your search returned 35 results from 145696 records. Subscribe to this search

|
1. New product development : managing and forecasting for strategic success / Robert J. Thomas

by Thomas, Robert J.

Call number: 658.575 T461N Material type: book BookPublisher: New York : John Wiley & Sons, 1993 Description: xiv, 352 p.Availability: Items available for loan: PYULIB-CL [Call number: 658.575 T461N] (1).

2. Winning at new products : accelerating the process from idea to launch / Robert G. Cooper.

by Cooper, Robert G.

Call number: 658.575 C778W 1993 Material type: book BookEdition: 2nd ed.Publisher: Reading, Mass. : Addison-Wesley, c1993. Description: xiii, 358 p.Availability: Items available for loan: PYULIB-CL [Call number: 658.575 C778W 1993] (1).

3. Product policy : concepts, methods and strategy / Yoram J. Wind.

by Wind, Yoram J.

Call number: 658.5 W763P Material type: book BookPublisher: Reading, Mass. : Addison-Wesley, 1982. Description: 666 p.Availability: Items available for loan: PYULIB-CL [Call number: 658.5 W763P] (2).

4. Managing the new product development process : cases and notes / Robert J. Dolan.

by Dolan, Robert J.

Call number: 658.575 D659M Material type: book BookPublisher: Reading, Mass. : Addison-Wesley, c1993. Description: viii, 392 p.Availability: Items available for loan: PYULIB-CL [Call number: 658.575 D659M] (1).

5. Product innovation strategy pure and simple : how winning companies outpace their competitors / Michel (Mike) Robert.

by Robert, Michel.

Call number: 658.575 R642P Material type: book BookPublisher: New York : McGraw-Hill, c1995. Description: xvi, 174 p.Availability: Items available for loan: PYULIB-CL [Call number: 658.575 R642P] (1).

6. How to create profitable new products : from mission to market / George Gruenwald

by Gruenwald, George.

Call number: 658.575 G886H Material type: book BookPublisher: Chicago : NTC Business Books, c1997 Description: xxiv, 487 p.Availability: Items available for loan: PYULIB-CL [Call number: 658.575 G886H] (1).

7. Eating the big fish : how challenger brands can compete against brand leaders / Adam Morgan.

by Morgan, Adam.

Call number: 658.827 M847E Material type: book BookPublisher: New York : John Wiley & Sons, c1999. Description: xvii, 286 p. : ill.Availability: Items available for loan: PYULIB-CL [Call number: 658.827 M847E] (1).

8. New products management / C. Merle Crawford, C. Anthony Di Benedetto

by Crawford, Charles Merle | Di Benedetto, C. Anthony.

Call number: 658.575 C899N 2000 Material type: book BookEdition: 6th ed., International ed.Publisher: Boston : McGraw-Hill, c2000 Description: xxv, 534 p. : charts.Availability: Items available for loan: PYULIB-CL [Call number: 658.575 C899N 2000] (1).

9. Customer-centered products : creating successful products through smart requirements management / Ivy F. Hooks & Kristin A. Farry

by Hooks, Ivy F | Farry, Kristin A.

Call number: 658.575 H784C Material type: book BookPublisher: New York : Amacom, c2001 Description: xxxi, 272 p.Availability: Items available for loan: PYULIB-CL [Call number: 658.575 H784C] (1).

10. New food product development : from concept to marketplace / Gordon W. Fuller

by Fuller, Gordon W.

Call number: 641.300688 F965N Material type: book BookPublisher: Boca Raton, Fla. : CRC Press, c1994 Description: 275 p.Availability: Items available for loan: PYULIB-CL [Call number: 641.300688 F965N] (1).

11. Food product development : from concept to the marketplace / edited by Ernst Graf and Israel Sam Saguy

by Graf, Ernst | Saguy, Israel Sam.

Call number: 664.00685 F686 Material type: book BookPublisher: Gaithersburg, Md. : Aspen, 1999 Description: xi, 441 p.Availability: Items available for loan: PYULIB-CL [Call number: 664.00685 F686] (1).

12. New product planning / Kenneth B. Kahn

by Kahn, Kenneth B.

Call number: 658.57 K12N Material type: book BookPublisher: New Delhi : Response Books, 2003, c2001 Description: viii, 254 p.Availability: Items available for loan: PYULIB-CL [Call number: 658.57 K12N] (1).

13. Product strategy and management / Michael Baker and Susan Hart.

by Baker, Michael John | Hart, Susan J.

Call number: 658.56 B168P Material type: book BookPublisher: Harlow, England : Financial Times/Prentice-Hall, c1999 Description: ix, 507 p.Availability: Items available for loan: PYULIB-CL [Call number: 658.56 B168P] (1).

14. Product innovation : leading change through integrated product development / David L. Rainey

by Rainey, David L.

Call number: 658.575 R156P Material type: book BookPublisher: Cambridge, U.K. : Cambridge University Press, 2005 Description: xiv, 625 p.Availability: Items available for loan: PYULIB-CL [Call number: 658.575 R156P] (1).

15. Strategic management of technological innovation / Melissa A. Schilling

by Schilling, Melissa A.

Call number: 658.575 S334S 2008 Material type: book BookEdition: 2nd ed., International ed.Publisher: New York, N.Y. : McGraw-Hill/Irwin, 2008 Description: xv, 313 p. : charts.Availability: Items available for loan: PYULIB-CL [Call number: 658.575 S334S 2008] (6).

16. Product design and development / Karl T. Ulrich, Steven D. Eppinger

by Ulrich, Karl T | Eppinger, Steven D.

Call number: 658.5752 U45P 2008 Material type: book BookEdition: 4th ed., International ed.Publisher: New York, N.Y. : McGraw-Hill/Irwin, 2008 Description: xv, 368 p. : ill., charts.Availability: Items available for loan: PYULIB-CL [Call number: 658.5752 U45P 2008] (1).

17. New products management / Merle Crawford, Anthony Di Benedetto

by Crawford, Charles Merle | Di Benedetto, C. Anthony.

Call number: 658.575 C899N 2008 Material type: book BookEdition: 9th ed., International ed.Publisher: New York, N.Y. : McGraw-Hill/Irwin, 2008 Description: xviii, 558 p. : charts.Availability: Items available for loan: PYULIB-CL [Call number: 658.575 C899N 2008] (1).

18. Strategic management of technology and innovation / Robert A. Burgelman, Clayton M. Christensen, Steven C. Wheelwright

by Burgelman, Robert A | Christensen, Clayton M | Wheelwright, Steven C.

Call number: 658.514 B954S 2009 Material type: book BookEdition: 5th ed., International ed.Publisher: New York, N.Y. : McGraw-Hill/Irwin, 2009 Description: xiii, 1264 p. : ill., charts.Availability: Items available for loan: PYULIB-CL [Call number: 658.514 B954S 2009] (1).

19. The virtual corporation : structuring and revitalizing the corporation for the 21st century / William H. Davidow, Michael S. Malone

by Davidow, William H | Malone, Michael Shawn.

Call number: 658.5 D249V Material type: book BookPublisher: New York : HarperBusiness, 1993, c1992. Description: x, 294 p.Availability: Items available for loan: PYULIB-CL [Call number: 658.5 D249V] (1).

20. Applying design for six sigma to software and hardware systems / Eric Maass, Patricia D. McNair

by Maass, Eric | McNair, Patricia D.

Call number: 658.575 M111A Material type: book BookPublisher: Boston, Mass. : Prentice Hall, c2010 Description: xxx, 414 p. : ill., charts.Availability: Items available for loan: PYULIB-CL [Call number: 658.575 M111A] (1).