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1. Managing the new product development process : cases and notes / Robert J. Dolan.

by Dolan, Robert J.

Call number: 658.575 D659M Material type: book BookPublisher: Reading, Mass. : Addison-Wesley, c1993. Description: viii, 392 p.Availability: Items available for loan: PYULIB-CL [Call number: 658.575 D659M] (1).

2. Product innovation strategy pure and simple : how winning companies outpace their competitors / Michel (Mike) Robert.

by Robert, Michel.

Call number: 658.575 R642P Material type: book BookPublisher: New York : McGraw-Hill, c1995. Description: xvi, 174 p.Availability: Items available for loan: PYULIB-CL [Call number: 658.575 R642P] (1).

3. How to create profitable new products : from mission to market / George Gruenwald

by Gruenwald, George.

Call number: 658.575 G886H Material type: book BookPublisher: Chicago : NTC Business Books, c1997 Description: xxiv, 487 p.Availability: Items available for loan: PYULIB-CL [Call number: 658.575 G886H] (1).

4. New product development : managing and forecasting for strategic success / Robert J. Thomas

by Thomas, Robert J.

Call number: 658.575 T461N Material type: book BookPublisher: New York : John Wiley & Sons, 1993 Description: xiv, 352 p.Availability: Items available for loan: PYULIB-CL [Call number: 658.575 T461N] (1).

5. New products management / C. Merle Crawford, C. Anthony Di Benedetto

by Crawford, Charles Merle | Di Benedetto, C. Anthony.

Call number: 658.575 C899N 2000 Material type: book BookEdition: 6th ed., International ed.Publisher: Boston : McGraw-Hill, c2000 Description: xxv, 534 p. : charts.Availability: Items available for loan: PYULIB-CL [Call number: 658.575 C899N 2000] (1).

6. Strategic management of technological innovation / Melissa A. Schilling

by Schilling, Melissa A.

Call number: 658.575 S334S 2008 Material type: book BookEdition: 2nd ed., International ed.Publisher: New York, N.Y. : McGraw-Hill/Irwin, 2008 Description: xv, 313 p. : charts.Availability: Items available for loan: PYULIB-CL [Call number: 658.575 S334S 2008] (6).

7. Product design and development / Karl T. Ulrich, Steven D. Eppinger

by Ulrich, Karl T | Eppinger, Steven D.

Call number: 658.5752 U45P 2008 Material type: book BookEdition: 4th ed., International ed.Publisher: New York, N.Y. : McGraw-Hill/Irwin, 2008 Description: xv, 368 p. : ill., charts.Availability: Items available for loan: PYULIB-CL [Call number: 658.5752 U45P 2008] (1).

8. New products management / Merle Crawford, Anthony Di Benedetto

by Crawford, Charles Merle | Di Benedetto, C. Anthony.

Call number: 658.575 C899N 2008 Material type: book BookEdition: 9th ed., International ed.Publisher: New York, N.Y. : McGraw-Hill/Irwin, 2008 Description: xviii, 558 p. : charts.Availability: Items available for loan: PYULIB-CL [Call number: 658.575 C899N 2008] (1).

9. Strategic management of technology and innovation / Robert A. Burgelman, Clayton M. Christensen, Steven C. Wheelwright

by Burgelman, Robert A | Christensen, Clayton M | Wheelwright, Steven C.

Call number: 658.514 B954S 2009 Material type: book BookEdition: 5th ed., International ed.Publisher: New York, N.Y. : McGraw-Hill/Irwin, 2009 Description: xiii, 1264 p. : ill., charts.Availability: Items available for loan: PYULIB-CL [Call number: 658.514 B954S 2009] (1).

10. Strategic management of technology and innovation / Garry D. Bruton, Margaret A. White

by Bruton, Garry D | White, Margaret A.

Call number: 658.514 B913S 2011 Material type: book BookEdition: 2nd ed., International ed.Publisher: Australia : South-Western/Cengage Learning, c2011 Description: xxii, 388 p. : charts.Availability: Items available for loan: PYULIB-CL [Call number: 658.514 B913S 2011] (1).

11. Product design and development / Karl T. Ulrich, Steven D. Eppinger

by Ulrich, Karl T | Eppinger, Steven D.

Call number: 658.5752 U45P 2012 Material type: book BookEdition: 5th ed., International ed.Publisher: New York, N.Y. : McGraw-Hill, 2012 Description: xvi, 415 p. : ill., charts.Availability: Items available for loan: PYULIB-CL [Call number: 658.5752 U45P 2012] (1).

12. New products management / Merle Crawford, Anthony Di Benedetto

by Crawford, Charles Merle | Di Benedetto, C. Anthony.

Call number: 658.575 C899N 2011 Material type: book BookEdition: 10th ed., International ed.Publisher: New York, N.Y. : McGraw-Hill/Irwin, 2011 Description: xvi, 576 p. : charts.Availability: Items available for loan: PYULIB-CL [Call number: 658.575 C899N 2011] (1).

13. Strategic management of technological innovation / Melissa A. Schilling.

by Schilling, Melissa A.

Call number: 658.4012 S334S 2020 Material type: book BookEdition: 6th ed., International student ed.Publisher: New York, N.Y. : McGraw-Hill Education, c2020. Description: xviii, 345 p. : charts.Availability: Items available for loan: PYULIB-CL [Call number: 658.4012 S334S 2020] (1).